Bite Communications wins UK Getty Images Business
LONDON - February 17, 2006:
Bite Communications has been appointed by Getty Images to manage its PR activity in the UK.

Getty Images is the world’s leading creator and distributor of visual content and the first place creative professionals turn to discover, purchase and manage imagery. The company’s award-winning photographers and imagery help customers create inspiring work which appears every day in the world’s most influential newspapers, magazines, advertising campaigns, films, television programs, books and websites. Headquartered in Seattle, WA, and serving customers in more than 100 countries, Getty Images believes in the power of imagery to drive positive change, educate, inform, and entertain.

Alison Crombie, Director, Public Relations EMEA, commented, “The Bite team not only clearly understood our audiences and how we are positioning ourselves to communicate with them, they also recommended a variety of tactics that do not just rely on media relations. We are keen to have a direct dialogue with our customers and prospects, as well as through the media, and Bite convinced us that they were the best agency to partner with us to deliver a combined direct and indirect communications programme.”

The account will be led by Bite Associate Director, Nick Morris, and the team will consist of specialists from Bite's B2B, consumer and strategic services practices.