China is at the center of one of the most dynamic explosions in global business. Bite has a customized team of Chinese and international PR experts who understand the demands of both existing and new clients in this critical market, and who are creating a China presence that delivers the service excellence which has made Bite an acknowledged leader in technology PR. Following the opening earlier this year of an office in Hong Kong, our office in China’s capital, Beijing, is at the heart of the Greater China and Asia Pacific regions, and one of the epicenters of global business. The Beijing office meets the push-pull needs of distinct business groups such as multinational technology companies focusing on and expanding in the China market, and Chinese companies leveraging PR to maximize global opportunities. In particular, we develop and implement communications strategies in line with local, regional and global objectives using media, analyst and influencer relations. Bite’s twin Greater China office approach is highly relevant to this market in that both Beijing and Hong Kong offices have international capabilities with local expertise and know-how -- both offices are led by former journalists who understand media strategy in the region. The Beijing office has completely bilingual Mandarin Chinese and English capability. Bite’s Beijing office is in the Beijing’s Central Business District, one of Beijing’s primary business districts.